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19-04-2016: Spring clean for Esuubi (eBay)

One man’s junk is another’s treasure so why not sell unloved items around the house and donate the profits to Esuubi? Unsure how to sell on eBay? Follow these steps.

1.Register yourself as a seller by creating an eBay account. You’ll need to verify your identity by inputting address and card details. Alternatively, request telephone verification: you’ll be called back almost immediately and given a four digit verification number to input online.

You’ll also need to decide how to pay your seller’s fees and make sure a PayPal account has been set up and verified.

2. To create a listing, click on the Sell tab that appears at the top of most eBay web pages. Select the most relevant category for your item. If you’re unsure what this would be, type in key words that relate to it in the search box. You can see what categories similar items have been listed under.

Opt for the category with the highest bid and page view counts. It is possible to list each item under more than one category but extra fees will apply.

3. Once your category is chosen click ‘continue’ to list the item. This stage is where you have to make the words really count. Titles are limited to 55 characters but you can give as much detail as you like in the description. The more accurate information you provide, the more likely people will feel confident buying from you. However, don’t describe something as new or nearly new to push sales, unless this truly is the case.

State if the shop tags are still attached, the item is in its original packaging and if there are any warranties or certification with jewellery and watches, for example.

4. A good photo not only proves your claims are accurate, it’s the closest buyers get to in-store browsing. Be sure to capture your ‘for sales’ in good lighting without any harsh shadows and ideally against a contrasting blank background. Set your camera to medium or higher resolution so that images are usable on websites – (as a guideline, 1024 x 768 pixels).

5. How long your listing stays up is your decision. Choose between one, three, five, seven and 10 days or a fixed price Buy it Now lasting up to 30 days. The longer the sale period, the more people will see your listing.

Take into account the closing date and time to make sure you’re able to monitor bidding activity at the end. it’s useful to note that eBay says traffic on its site is particularly high on Sunday evenings 7-10pm. 

6. In terms of prices, look at similar items to get an idea of what to charge. Listings with a starting price under 99p are free; above that, you’ll have to pay a nominal fee known as an insertion fee (from 15p).

7. Prompt posting is gratefully appreciated by eBay customers, so if you can, offer a one-day dispatch time. Make sure payment has been received before posting out items and weigh everything pre-sale so you have an accurate idea of the postage costs, which can be included within the initial listing.

8. Finally, be sure to give feedback on customers. In the world of eBay, star ratings are everything and if you positively rate a customer, they’re  more likely to return the favour.